Founders League announces the launch
of its initial strategy....
Founders League Channel
- TV the Founders would watch -
What is Founders League Channel™?
Founders League Channel™ (FLC) utilizes IPTV* technology to present video and audio content to TV viewing audiences across the United States. (*Internet Protocol Television)
FLC serves as a consolidator - a one-stop-shopping-place - a shopping mall of video & audio - for TV Viewers to find and play Founding Principled Content; Christian Principled Content; Christian Worldview Content from organizations who produce such audio and video content.
We
are currently seeking to partner with these organizations to extend the
reach of their video/audio content beyond the home and office PCs and
into living rooms across America (and nearly anywhere else you might watch TV).
The
cost to produce and then distribute TV content using conventional means
is almost always prohibitively expensive for these organizations.
Though many do manage to get some valuable TV exposure on well known and
popular TV channels by way of interviews, panels and other reference
spots, such exposure is quite limited because it is scheduled, time-slotted, time-constrained, "Be there or Miss It" content that is only a segment of another program.
Unlike this limited TV exposure that these organizations currently may receive, FLC will provide such organizations the opportunity to deliver their own branded presentations, short clips or program length,
in a Video-On-Demand (VOD) format. So not only will this provide a
vehicle for presenting branded content directly to TV viewers, this
content will be available 24/7 and can be viewed anytime it is
convenient for the viewer.
(Live Streaming is under development for the future.)
How does Founders League Channel™ do this?
FLC utilizes low cost IPTV to deliver video and/or audio content to this new “TV Audience”.
This technology utilizes the same digital highway as Digital TV, Digital Telephone, and the Internet,
but is coded and decoded differently and connects inexpensively to any TV.
(In fact, some of the newer TVs are already IPTV capable.)
And this is all accomplished at costs which are a small fraction of those for
broadcasting via cable or over-the-air networks.
What Types of Video Content Will Be Available for Viewing?
Area 1:
Usually having a shorter ‘shelf-life’, this content will be primarily
news or feature articles designed to inform about events and their
implications. And while Founders League is looking to distribute
Christian Principled Content consistent with its Mission Statement,
content providers need not be Christian organizations Per Se. After all,
you do not have to be a Christian organization or a Christian
personally, in order to appreciate Christian Principles and Values. For
example, one of those principles is truth. And Founders League holds
that presenting the truth and the fuller picture is critically important
to informative journalism for all Americans, Christian or not. [There
are many content providers that are not founded as Christian
organizations who subscribe to these same ideals, although they may not
choose to word it quite this way.] This, in itself, represents Christian
Principles in action and at work. So in short, you can expect to see
news and feature article content that is consistent with Christian
Principles, Christian Values and the Christian Worldview. This area will
be free to the viewer.
Area 2:
More along the lines of a DVD, this content will likely have a longer
‘shelf-life’. It will include feature content going into more depth
about various topics that are important in developing and nourishing a
Christian Worldview. The viewer will be charged a modest fee for this
content.
What Can the Viewer Expect?
To view video content that is dedicated to truth and the fuller picture, and
consistent with Christian Principles, Christian Values and the Christian Worldview.
What Can the Content Providers Expect?
Even
though FLC is a consolidator, each Area 1 content provider will have
their own sub-channel; their own branded space, to present their own
content. Area 2 providers’ content will be organized by subject.
Overall:
The Founders League Channel™ Strategy provides a new choice; a new choice for content providers and TV viewers alike. By helping organizations with Christian Principle Content by-pass the conventional media streams, FLC
will provide content providers with an inexpensive way to reach the TV
audience directly, while TV viewers will be able to view Christian
Principled Content largely unavailable from the conventional TV
experience today.
